SEO Analyst/SEO Specialist/SEO Consultant /Digital Marketing Specialist Jobs in Chennai at Dbaas Ltd

Last Updated: Aug 15, 2021 05:10 IST


Company Name
Dbaas Ltd
Job title
SEO Analyst/SEO Specialist/SEO Consultant /Digital Marketing Specialist
2-9 Years

Job Profile

Job Description:-
SEO Analyst responsibilities include performing keyword research, optimizing our content and monitoring user engagement across our website. To be successful in this role, you should be familiar with current SEO techniques and tools and have excellent analytical skills.
  • Develop and implement SEO goals for the organization.
  • Lead keyword research utilizing different tools (e.g. Keyword Planner, Moz, etc.)
  • Perform competitive analysis and distinguish gaps in our content.
  • Identify areas in our website design which needs improvement.
  • Refresh old content and add effective calls to action (CTAs) to enhance client commitment.
  • Track essential SEO metrics including organic traffic, conversion rates and time spent on page.
  • Monitor day to day actions in web analytics.
  • Provide details regarding performance metrics contrasting them with our SEO objectives and benchmarking information.
  • Actualize third-party referencing systems and link building strategies.
  • Oversee backlinks to build online expert authority.
  • Screen and monitor paid search campaigns.
  • Work in collaboration with the entire Digital Marketing team.
  • Take into consideration SEO techniques and remain fully informed regarding new tools and practices.
Skills Required:-
  • Critical thinking capabilities
  • Excellent writing skills
  • Quick decision-making skills
  • Ability to prioritise tasks
  • Strong research skills
  • Understanding how search engines work
  • Ability to determine the efforts and techniques required to make SEO efficient
  • Ability to analyse optimisation needs of a webpage
  • Have the patience to wait for campaign results and learn from failed campaigns
  • Functional knowledge of HTML coding and tags
  • Knowledge of MS Excel to save keywords, links and project/campaign details
  • Web hosting skills to track a website's uptime and downtime
  • Updated knowledge of content marketing strategies and latest trends
  • Knowledge of Google Analytics, SEM, and other SEO tools to analyses web page performance
  • Devise strategic options for customer acquisition, conversion, and retention
  • Understand and implement factors that can improve search marketing results

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Key skills
Google Analytics, Seo, Sem
IT/ Computers - Software
The SEO Analyst is responsible for implementing SEO and social media strategies for clients. The SEO Analyst can quickly understand and support initiatives that will contribute to the goals and success of client campaigns.
Last Date

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